p3x.deAdvertiser exodus from X gathers pace with 26% ‘planning to cut spending’
submitted 2 weeks ago by
moe90
www.theguardian.com/media/article/2024/sep/05/a…
Way overdue. And that other 74% is still actively funding an ever bigger problem
Why the hell are they even there? There are countless places to spend ad money!
I completely agree with you. An interesting aspect to this is that when it was still Twitter, Apple was one of the biggest marketers on the site. This was because all of the other online ad venders were direct competitors (google with phones, and Facebook with virtual reality). So having a place that isn’t google/meta to pump ad dollars makes sense to some businesses, or at least it did before the percentage of Nazi content rose so much.
If they’re still on track to do 1.92B this year, that is far more than people had been saying and far, far too much.
It’s a shame that advertisers are still planning to cut spending. I, for one, plan to maintain my current level of spending with X. I have no future plans to cut or boost my spending with X.
Half of 0 is still zero!
In fact: 0! = 1
Is there a list of companies to avoid, who’re still advertising there?
I thought it was just crypto scams remaining tbh
Is it 26% from the amount when Elon originally took over X, or is it 26% updated to the total advertisers left on the platform?
Because those are two very different numbers.
26% of advertisers are begging PG to sue them.
Procter & Gamble?
Pedo Guy
PG Tips, the worst tea